Nestled in Seoul’s vibrant Seongbuk district near Hansung University Station, Geum Ok Dang’s Seongbuk branch offers an authentic escape into Korea’s refined confectionery heritage. This artisan yanggang shop transforms the bustling university neighborhood into a haven for traditional Korean sweets, where 100% domestic Korean red beans are slowly crafted into silky, subtly sweet perfection over 6 meticulous hours.
Unlike touristy locations elsewhere in Seoul, this intimate confectionery provides genuine cultural immersion where university students, international scholars, and local residents discover the meditative pleasure of handcrafted yanggang. Here, Korea’s most sophisticated traditional sweet becomes a bridge between academic excellence and cultural heritage—offering visitors an authentic taste of Korean craftsmanship that honors both tradition and the intellectual spirit of this prestigious district.
Whether exploring Korean culture, seeking meaningful gifts, or craving refined sweets, Geum Ok Dang Seongbuk delivers an unforgettable experience that reveals the true artistry behind Korea’s beloved yanggang.
Geum Ok Dang: Premium Korean Yanggang
17 Seongbuk-ro 21-gil, Seongbuk-gu, Seoul, Republic of Korea 1st & 2nd Floor
Editor: James Lee




Overview
Introduction
Operating hours
Menu

Editor's Detail

Seoul’s traditional confectionery scene has found its crown jewel in Geum Ok Dang (금옥당), a handcrafted yanggang specialist that’s revolutionizing how we experience Korea’s beloved sweet red bean jelly. This artisan confectionery shop transforms the humble yanggang into an elegant gift-worthy delicacy, using only 100% domestic Korean red beans and time-honored techniques that create a silky, naturally sweet treat unlike any mass-produced version you’ve tried before.
The moment you step into any Geum Ok Dang location—whether in trendy Yeonhui-dong, cultural Insadong, vibrant Hongdae, convenient Seoul Station, or the academic atmosphere of Seongbuk district—you’ll immediately understand why this yanggang has garnered such devoted following. Each perfectly square piece showcases the deep, earthy sweetness of premium Korean red beans, enhanced by innovative flavors like Milyang chestnut, Jeju green tea, and seasonal raspberry varieties that elevate traditional Korean confectionery to contemporary gourmet status.
The Art of Authentic Korean Yanggang at Geum Ok Dang

Geum Ok Dang’s yanggang represents the pinnacle of Korean confectionery craftsmanship, where traditional techniques meet premium ingredients. Unlike commercial varieties found in convenience stores, every piece at Geum Ok Dang requires 6-8 hours of slow cooking in traditional cast iron pots, where domestic red beans are carefully simmered into smooth, velvety paste before being combined with premium Milyang agar and natural sweeteners.
The shop’s commitment to quality begins with their exclusive use of 100% Korean red beans, sourced directly from domestic farms and processed without artificial preservatives or excessive sugar. This dedication to authentic ingredients results in yanggang with reduced sugar content that allows the natural earthiness and subtle nuttiness of premium red beans to shine through, creating a more sophisticated flavor profile than typical commercial versions.

Their signature 16-variety collection includes traditional favorites like classic red bean and chestnut alongside innovative contemporary flavors such as pistachio, milk tea, and seasonal fruit varieties. Each flavor showcases specific regional Korean ingredients—Gongju chestnuts, Jeju green tea, Hadong sweet potatoes—celebrating Korea’s agricultural heritage while appealing to modern palates seeking authentic yet refined experiences.
What makes this dish uniquely Korean?
Yanggang holds a fascinating position in Korean culinary culture as an adopted treasure that became distinctly Korean through local adaptation and craftsmanship. Originally introduced during the Japanese colonial period as "yokan," Korean confectioners transformed it using domestic red beans and traditional Korean agar (한천), creating a uniquely Korean sweet that emphasizes the natural flavors of ingredients over heavy sweetness.
In Korean culture, yanggang represents jeong (정)—the concept of sincere care and thoughtfulness—making it a preferred gift for elderly family members, traditional holidays, and formal occasions. Unlike flashy Western desserts, yanggang embodies Korean aesthetic values of understated elegance and authentic flavor, which explains why establishments like Geum Ok Dang package their products in traditional Korean floral patterns and offer ceremonial gift wrapping services.
What are the key ingredients that create this flavor?
Three essential ingredients define authentic Korean yanggang’s distinctive taste and texture profile:

Korean Red Beans (팥) form the foundation with their naturally sweet, earthy flavor and smooth, velvety texture when properly processed. Geum Ok Dang’s exclusive use of domestic red beans provides deeper umami notes and natural sweetness compared to imported varieties, while their careful cooking process removes any residual grittiness that characterizes lower-quality yanggang.
Milyang Agar (한천) serves as the natural gelling agent, harvested from Korean seaweed and prized for creating yanggang’s characteristic firm yet yielding texture. This traditional Korean agar dissolves completely when heated but sets into a crystal-clear, flexible gel that provides yanggang’s satisfying bite without being overly chewy or rubbery like gelatin-based versions.

Regional Specialty Ingredients distinguish Geum Ok Dang’s premium varieties, with Gongju chestnuts adding natural sweetness and subtle nuttiness, Jeju green tea contributing delicate bitterness that balances sweetness, and seasonal fruits providing fresh acidity that prevents palate fatigue during extended enjoyment.

How would you describe the taste and spice level?
Geum Ok Dang’s yanggang offers a spice level of 0/10—completely mild and suitable for all ages, focusing entirely on natural sweetness and umami depth. The primary flavor profile centers on earthy sweetness with rich, bean-forward notes reminiscent of high-quality red bean paste but significantly more refined and less cloying than typical commercial versions.
The texture combines firm exterior with yielding interior—each piece holds its shape when picked up but yields easily to gentle bite pressure, releasing concentrated red bean flavor that develops complexity as you chew. Temperature plays a crucial role; yanggang served at cool room temperature provides the ideal balance of firm texture and flavor release, while refrigerated versions become slightly firmer but maintain their satisfying chew.
Primary taste notes include natural sweetness (similar to brown sugar but more subtle), slight nuttiness from red beans, and clean umami finish that leaves pleasant aftertaste rather than sugar crash. Premium varieties like chestnut add subtle vanilla-like notes, while green tea versions provide gentle bitterness that creates sophisticated flavor complexity appealing to adult palates.
What should first-time eaters know?
Proper eating technique involves taking small bites and chewing slowly to appreciate the developing flavor complexity as the yanggang releases its concentrated red bean essence. Unlike chocolate or candy that provides immediate sugar rush, yanggang rewards patient tasting with gradually building satisfaction and clean finish that doesn’t overwhelm your palate.

First-time visitors should expect subtle rather than intense sweetness—Geum Ok Dang’s artisan yanggang contains 30% less sugar than commercial varieties, allowing natural red bean flavors to dominate. This sophisticated approach means some people accustomed to very sweet desserts might initially find it understated, but the refined flavor profile typically grows on diners who appreciate authentic, ingredient-focused sweets.
Cultural etiquette suggests savoring yanggang with traditional Korean tea or simple water rather than coffee, which can mask the delicate red bean flavors. When receiving yanggang as a gift, express gratitude for the thoughtfulness since premium yanggang represents genuine care and respect in Korean culture, making it appropriate for formal occasions and elderly relatives.
Geum Ok Dang’s Seoul Locations and Signature Experiences
Geum Ok Dang operates five strategically located shops across Seoul, each offering the complete range of handcrafted yanggang while catering to different neighborhood aesthetics and customer needs. The flagship Yeonhui-dong location serves as the primary production facility where visitors can witness the traditional cooking process, while the Insadong branch emphasizes cultural tourism with traditional Korean interior design and ceremonial gift packaging services.
The Hongdae location targets younger demographics with contemporary presentation and Instagram-worthy packaging, perfect for introducing modern audiences to traditional Korean sweets. Meanwhile, the Seoul Station shop provides convenient access for travelers seeking premium Korean gifts, offering expedited packaging and travel-friendly options for international visitors.

Geum Ok Dang’s newest addition, the Seongbuk branch (성북로21길 17), brings authentic yanggang culture to Seoul’s prestigious university district near Hansung University Station. This location captures the intellectual atmosphere of the area, serving students, professors, and cultural enthusiasts who appreciate the meditative qualities of traditional Korean confectionery. Operating daily from 10:00-20:00 with Monday closures, the Seongbuk branch offers a more contemplative setting where yanggang’s cultural significance as a symbol of scholarly refinement truly shines.
Seasonal availability affects certain premium flavors, with fresh chestnut yanggang available primarily during autumn months and special fruit varieties rotating throughout the year based on peak harvest seasons. Advance ordering through their website ensures access to specific flavors, particularly important during Korean holidays when traditional yanggang experiences highest demand.
The Cultural Renaissance of Korean Yanggang
Recent K-pop cultural influence has dramatically increased yanggang’s popularity among younger Koreans, particularly following singer Bibi’s viral hit "Bam Yang Gang" which romanticized sharing chestnut yanggang as a symbol of authentic, unpretentious love. This cultural moment sparked renewed interest in traditional Korean sweets among Generation Z consumers who previously favored Western desserts over heritage confections.

Geum Ok Dang positioned itself perfectly to capitalize on this cultural renaissance by offering premium yanggang that satisfies both traditional expectations and contemporary aesthetic demands. Their elegant packaging featuring traditional Korean floral motifs appeals to gift-giving culture, while diverse flavor profiles attract adventurous eaters seeking Instagram-worthy Korean experiences.
This traditional-modern fusion approach reflects broader trends in Korean food culture where artisan producers elevate heritage recipes using premium ingredients and contemporary presentation, creating products that honor cultural heritage while appealing to global audiences seeking authentic Korean experiences beyond typical K-food exports.
Premium Gift Sets and Seasonal Specialties

Geum Ok Dang’s gift presentation elevates yanggang from simple snack to ceremonial offering worthy of important relationships and formal occasions. Their signature sets range from intimate 6-piece collections (₩23,000) perfect for personal gifts to elaborate 16-piece premium assortments (₩70,000) suitable for corporate presentations or major holidays like Chuseok and Korean New Year.
Traditional pojagi wrapping available for additional fees (₩8,000-15,000) transforms yanggang gifts into authentic Korean cultural experiences, with hand-selected fabrics in navy, red, or traditional patterns that recipients often preserve as decorative elements long after enjoying the yanggang. This attention to presentation details reflects Korean gift-giving culture where packaging aesthetic communicates respect and thoughtfulness.

Seasonal specialties include limited-edition flavors like spring cherry blossom, summer melon, autumn persimmon, and winter citron that showcase Korea’s agricultural calendar while creating urgency among collectors seeking complete flavor experiences. Pre-ordering seasonal varieties through their online platform ensures access to these limited productions that often sell out within hours of release.
Experience Authentic Korean Confectionery at Geum Ok Dang
Geum Ok Dang represents the pinnacle of Korean yanggang artistry, where traditional techniques, premium domestic ingredients, and contemporary presentation create unforgettable experiences for both Korean heritage enthusiasts and curious international visitors. Whether you’re seeking an elegant gift for Korean colleagues, exploring traditional Korean sweets, or following cultural trends sparked by K-pop influences, Geum Ok Dang offers authentic experiences that honor Korean confectionery traditions while satisfying modern expectations for quality and presentation.
Plan your visit to any of their Seoul locations—from the flagship Yeonhui-dong production facility to the culturally immersive Insadong branch, trendy Hongdae shop, convenient Seoul Station store, or the contemplative Seongbuk university district location—to witness firsthand how dedicated artisans transform simple red beans into sophisticated confections that embody Korean cultural values of sincerity, craftsmanship, and natural beauty. For the ultimate Korean sweet experience that bridges traditional heritage with contemporary excellence, Geum Ok Dang’s handcrafted yanggang deserves a place on every Seoul food lover’s essential experiences list.
Visit Geum Ok Dang today and discover why discerning Koreans choose artisan yanggang for their most meaningful gift-giving moments.
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